The Asahi Beer Headquarters is one of Tokyo’s most intriguing architectural wonders. The complex consists of two main buildings, each with a distinctive design. The main building stands 100 metres tall and resembles a giant beer jug, complete with a foam-shaped white roof. The shorter building, known as the Super Dry Hall, features a black glass exterior shaped like a beer glass, topped with an enormous golden flame-shaped object.
The golden flame sculpture, officially called the Flamme d’Or (French for “Flame of Gold”), was designed by renowned French designer Philippe Starck. However, locals have given it more humorous nicknames, including the “Golden Turd” and the “Poo Building” due to its distinctive shape. Weighing approximately 300 tons, the sculpture was crafted using submarine-building techniques by skilled shipbuilders.
Located on the banks of the Sumida River, the Asahi Beer Headquarters (sometimes called the Asahi Beer Hall) is just a short distance from Sensoji Temple. The site holds historical significance, as it was where Asahi first began brewing beer over a century ago. Of course, a visit to Asahi Beer Headquarters wouldn’t be complete without sampling its famous brews!
For the best Asahi beer experience, head to the 22nd floor of the Asahi Super Dry Building. Here, you’ll find two of Japan’s most popular bars, along with a selection of excellent restaurants offering stunning views of Tokyo. Other drinking spots in the complex include the Super Dry Bar on the ground floor of the annex building and the Asahi Craftsmanship Brewery on the second floor, an izakaya-style restaurant where you can try limited-run Asahi beers.
Asahi is one of Japan’s largest beverage companies, producing a wide range of drinks. In addition to beer, Asahi is known for its shochu, whisky, wine, and spirits. The company also manufactures soft drinks, food, and even pharmaceuticals, while distributing well-known international liquor brands across Japan.
Access:
By Subway:
- Ginza Subway Line → Asakusa Station (G-19)
- Asakusa Line → Asakusa Station (A-18)
By JR Train:
- Take the JR Yamanote Line to Ueno Station
- Transfer to the Ginza Subway Line and ride a few stops to Asakusa Station (G-18)
Official Website:
https://www.asahibeer.co.jp/aboutus/summary/#headQuarter
