Tsutenkaku (Hitachi) Tower

Tsutenkaku Tower is one of the most iconic landmarks in Osaka. This towering structure has stood proudly in the Shinsekai district, a nostalgic area known for its retro charm and vibrant atmosphere, for more than 60 years. Owned by the Tsutenkaku Kanko Co., the tower lights up the skies above the Shinsekai entertainment district in the Naniwa Ward.

tsutenkaku hitachi tower

Originally built in 1912, Tsutenkaku, which means “Tower Reaching Heaven,” was modelled after Paris’s Eiffel Tower and the Arc de Triomphe. Although the original tower was dismantled during World War II, the current structure, rebuilt in 1956, stands at 103 metres tall. Since 1957, Hitachi has sponsored the tower, and the Hitachi name covers the sides of the tower in bright neon, adding to its iconic status.

Designed by Tachu Naito (who also designed Tokyo Tower), Tsutenkaku features observation decks on the fifth and top floors, offering panoramic views of Osaka’s skyline. The night view is particularly stunning, with the city lights stretching out in all directions.

At night, Tsutenkaku is illuminated with colourful neon lights that change according to the season and weather. This dazzling display makes for fantastic photo opportunities and adds to the lively atmosphere of the Shinsekai district.

The original Tsutenkaku tower was part of a huge amusement park called Luna Park, which featured an aerial cable car. It was a huge success until a fire in 1943 damaged the tower. With World War II underway, the tower was dismantled to prevent it from being used as a navigational point by American bombers. The steel from the tower was then repurposed for wartime manufacturing.

After the war, there was a strong movement to rebuild the beloved tower, and in 1956, the Tsutenkaku Kanko Company made this dream a reality by opening a brand-new tower. The current tower’s design retains the spirit of the original while incorporating modern elements and technologies. Today, the tower is a popular observation platform, and inside the tower and in the basement floors, there is a 22-metre slide as well as various exhibits, dioramas, and so-called “antenna” shops that bring the major Kansai region food manufacturers’ products together in one place. On the 87.5-metre-high fifth floor is the golden observation platform where the golden statue of Billiken, the “god of things as they ought to be,” is located along with seven other deities of good fortune. Rubbing Billiken’s feet is said to bring good luck, as it is claimed that he can grant any wish.

Shinsekai, meaning “New World,” was developed in the early 20th century as a model of Western modernity. Despite its name, the area has retained a charmingly retro vibe. This narrow alleyway, known as Janjan Yokocho Alley, is a food lover’s paradise, lined with eateries offering local Osaka delicacies such as kushikatsu (deep-fried skewers), takoyaki (octopus balls), and okonomiyaki (savory pancakes). The atmosphere is lively, with the sounds of sizzling food and cheerful chatter filling the air. The area around the tower is also known as the birthplace of takoyaki, and there are plenty of places along the narrow lanes to try this famous dish.

For a relaxing experience, visit Spa World, a massive onsen (hot spring) complex offering themed baths from around the world. You can unwind in a Roman-style bath, soak in a Finnish sauna, or enjoy the outdoor Japanese garden baths. It’s a perfect way to relax after a day of sightseeing.

Shinsekai is also home to several retro gaming arcades and pachinko parlours, where you can try your hand at traditional Japanese pinball-like games. These establishments are a nod to the area’s history and provide a fun, nostalgic experience.

Tsutenkaku Tower and Shinsekai are easily accessible from Dobutsuen-mae Station on the Osaka Metro Midosuji and Sakaisuji Lines, or from Ebisucho Station on the Sakaisuji Line. The tower is open daily from 9:00 AM to 9:00 PM, and admission to the observation decks starts from 1000 yen for adults. Discounts are often available for children, seniors, and groups.

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